FAQ

If you are undecided which digital marketing package you should use, find the answers to some of the common questions of our customers below.

Browse Our Marketing Answers

Which Types of Businesses Do You Work Best With?

We work with startups, growing small and medium sized businesses, and larger companies struggling to find an angle in the competitive world of digital marketing. We work best with clients who have a clear vision and goals and those who operate in a competitive marketplace.

I Am Looking for a Hands-off Digital Marketing Solution. Can Your Sales Funnel Packages Help?

We understand that you are a busy business owner, and don’t have time to figure out digital marketing. That is probably why you landed on our site. After the initial consultation, we will create a plan you approve, and you can sit back and relax, watching the traffic and engagement grow, and let us flood your sales funnel.

Do You Offer Free Marketing Advice?

Our 15-minute Marketing Consultation is free, We offer general guidelines and recommendations and get to know your brand and goals during this time. If you would like to take our relationship further, we can send over these recommendations. After this, we can book an onboarding call when we create your plan together and agree on the terms of the contract.  

Do You Offer Payment Plans?

Whenever we can, we break down projects to 5-12 month payments and terms. However, if you are interested in a one-off service, we offer iWocaPay (subject to terns, minimum order value £1,000). This allows you to spread your marketing investment and make it work for your cash flow without compromising on your business growth. 

Funnel Marketing Questions Answered

What is a sales funnel and why does my business need one?

A sales funnel is a digital marketing system that turns website visitors into paying customers. It's built around your business model and designed to highlight your main benefits.

Most service-based businesses are fed up with cold calling, cold emailing, and chasing leads all day. With a well-designed funnel, qualified prospects come to you instead. Our clients typically see 200-300% more leads because the system works whilst they sleep, letting you focus on delivering your service. Learn more from this post about B2B funnels

How long does it take to see results from a marketing funnel?

Most clients start seeing leads within 2-3 weeks of launch. The real results come after 60-90 days when we've optimised based on actual data - that's when you get consistent, qualified leads.

The brilliant thing is funnels are scalable. You can add more budget to converting ads or increase prices in a day if you're getting too many clients. It's a system that works for years. 

How much does a custom marketing funnel cost?

Our bespoke sales funnels range from £5,000-£10,000, depending on complexity. Instead of paying separate fees to designers, copywriters, and strategists, you get everything from our in-house team. We also offer email marketing and simple funnels. 

Most clients see 300-500% ROI within 12 months. When you're generating qualified leads on autopilot, the funnel becomes your best-performing team member.

Can you integrate our marketing funnel with our existing systems?

Absolutely. We handle complete tech stack integration including CRM, email marketing, booking systems, and chat automation. We work with all major platforms and have partnerships with leading automation software companies, including TypeForm, ScoreApp and ActiveCampaign. WE have also worked every popular CRM and funnel system.

Everything works together seamlessly with proper conversion reports, so you can see exactly where your best customers come from.

What's the difference between a lead magnet and a complete sales funnel?

A lead magnet just captures emails. A complete sales funnel includes targeted landing pages, email sequences that convert, proper segmentation, and follow-up systems for prospects who aren't ready yet.

We use Typeform quizzes and ActiveCampaign to segment prospects based on their responses, so they get the right message at the right time. It's the difference between collecting business cards and having a proper sales system. 

Read more about our high conversion funnels here: 

How Do You Measure Lead Generation Results?

We offer monthly reports and manually check the tracking to ensure that what you see is what we want to see. Our lead generation sales funnels are designed to give you a positive return on investment and get better through optimisation every month. We also discuss performance monthly and make adjustments according to your business goals.

Do You Manage Autoresponders?

Yes. Our full funnel packages include setting up and managing your email sales funnels and optimising your open rate, click rates, and conversions. We are ActiveCampaign implementation partners, which means we can create funnels, automations, and even take care of lead segmentation and Third Party integration. 

What Is the Difference Between Me Using Clickfunnels or Lead Pages and You Building My Marketing Funnels?

While you can go around and try to build sales funnels on some of the popular platforms, you are going to need a lot of patience and time, which you might not have. We don’t have anything to say against Clickfunnels or Lead Pages. In fact, we regularly publish articles and guides in the Funnel Magazine about how to make the most out of your marketing funnels. However, – just like most digital marketing platforms – they are not designed for the average user. Not to mention that there is no “one size fits all” solution.

Are Your Email Marketing Packages GDPR Compliant?

Yes. As ActiveCampaign implementation partners, we don't use cold emailing and AI outreach like other agencies. We believe that building proper relationships takes you further than mass marketing. We also have great relationships with data brokers, in case you would like to use a GDPR compliant eMail list. 

SEO & Website Optimisation Questions Answered

How long does SEO take to show results?

SEO typically shows initial improvements within 3-6 months, with significant results in 6-12 months. Technical fixes can improve your site performance within weeks, but content and link-building strategies take longer to gain traction. (That said, we have ranked brand new webistes in a few months, but that's just our rare magic!)

We're not like agencies that promise overnight miracles. Real SEO takes time, but when it works, you'll have a steady stream of qualified leads finding you instead of your competitors. We provide monthly reports showing ranking improvements and most importantly - actual leads generated from organic search.

What Happens When I Sign Up for SEO Services?

Generally, we will complete a full audit of your webiste and start with the keyword research.

That gives us the benchmark figures to work with. Then we present a plan for the work and we brainstorm together. Once agreed, we implement the custom SEO strategy. 

We create easy to understand monthly reports and discuss them when needed. 

Do You Write My SEO Content?

Our internal team will  hand craft every piece of content to match your website styl eand tone. We create content that you and your audience will be happy with, not just search engines and AI. We are not a content mill, so we don't mass produce content or outsource to overseas freelancers. 

Do You Write Press Releases?

Yes.  When it comes to search engine optimisation, press releases are great. They don't only put you on the map as a serious business and communicate your mission. They also get you some valuabe off site SEO improvements and speed up the optimisation process. We hand craft each press release with your brand in mind and take care of the distribution, depending on wihich package you choose. 

Do You Offer Search Engine Optmisation and Ads Management?

Of course, while you are waiting for your SEO results, we can manage your ads, so you can get traffic to your offers. We also offer this as a part of our sales funnel management service. 

What's included in your SEO services?

Our SEO services include technical audits, keyword research, on-page optimisation, content creation, link building, and monthly reporting.

We focus heavily on local SEO for service businesses, ensuring you rank for "near me" searches and location-specific keywords.

We also know that in 2025 websites that are invisible to AI search engines lose out. Our market leading AI ranking strategy means you will not.

We're not just about getting you to page one - we target keywords that actually bring in customers. Most of our clients see 150-300% increase in organic leads within 12 months because we focus on commercial intent, not vanity metrics.

Learn more about our SEO services here. 

Do you specialise in local SEO for service businesses?

Yes, 80% of our SEO clients are local service businesses as well as global companies. We optimise Google My Business profiles, create location-specific landing pages, and target geo-specific keywords that your ideal customers are actually searching for.

Our local SEO strategies typically increase local search visibility by 200-400% within 6 months. We know the difference between ranking for "marketing agency" and "marketing agency near me" - and which one actually brings in the phone calls.

How do you measure SEO success?

We track keyword rankings, organic traffic growth, and conversion rates, but most importantly - leads and sales generated from SEO. Monthly reports show clear ROI data, not just pretty graphs that mean nothing to your bottom line.

Most clients see 150-300% increase in organic leads within 12 months. We're obsessed with tracking which keywords bring in your best customers, so we can double down on what actually works.

Can you fix technical SEO issues on our existing website?

Absolutely. We conduct comprehensive technical audits covering site speed, mobile optimisation, URL structure, and crawlability issues. Most technical problems can be resolved within 2-4 weeks.

The brilliant thing about technical SEO fixes is you often see immediate improvements in search performance and user experience. It's like giving your website a proper MOT - everything just works better afterwards.

Marketing SWOT Questions Answered

What's the difference between a Marketing SWOT and a regular business marketing plan?

A regular marketing plan gives you general advice. A Marketing SWOT gives you a complete strategic document with your ideal client profile, competitor analysis, and a 90-day action plan you can implement immediately.

You leave with actual deliverables, not just a chat.

A marketing plan with another agency could cost you £10,000 still not get you anywhere. Ours offers a full tech stack recommentation and a complete roadmap to improve your marketing in the shortest time possible. 

We deliver the research-based findings during a 90-minute meeting, after which you can decide to implement it in-house, use a freelancer or other agency for impelentation, or work with us. (Over 85 percent of our SWOT clients trust us with the implementation.)

How long does a Marketing SWOT analysis take to complete?

After the initial discussion of about an hour, we go away and do the resesarch. (often 10-15 hours). Then we schedule a Marketing SWOT delivery meeting that lasts about 90 minutes.  We send you the comprehensive strategy including all research, analysis, and your step-by-step action plan 48 hours before the meeting. 

The turnaround time of a comprehensive marketing SWOT is generally one week.

What happens after my Marketing SWOT is complete?

You get a complete strategy to implement yourself, or we can handle implementation through our retainer services. About 85% of SWOT clients choose to work with us ongoing because they see the quality of our strategic thinking.

Is a Marketing SWOT worth it for a small business?

If you're spending money on marketing that isn't working, absolutely. Most clients save more than £2,500 in their first month by stopping ineffective activities and focusing on what actually brings in customers.

How is this different from free marketing audits other agencies offer?

Free audits are sales pitches disguised as advice. Our SWOT is a paid strategic service that gives you everything you need to succeed, whether you work with us or not. No sales pressure, just pure value.

Funnel Marketing Coaching Questions Answered

What makes your coaching different from other marketing consultants?

As the UK's Best Marketing CMO award winner and Top 100 Elite Business SME, I bring proven strategies that helped businesses thrive during COVID. Our coaching combines hands-on funnel building with strategic CMO-level thinking that transforms how you approach customer acquisition.

How much should I budget for sales funnel coaching?

Investment starts at £650/hour for 1:1 strategic sessions. Most clients see ROI within 30-60 days through improved conversion rates and streamlined customer journeys.

Do you work with agencies or just direct businesses?

We coach both! Many agencies trust me as their go-to sales funnel expert when they need to deliver results for their clients but lack in-house expertise.

What's included in a coaching session?

Each session includes funnel audit, conversion optimization strategies, tech stack recommendations, and actionable implementation plans. You'll receive session recordings and follow-up resources.

How quickly will I see results from sales funnel coaching?

Most clients implement changes within 48 hours and see improved metrics within 2 weeks. Our award-winning strategies are designed for rapid, measurable impact.

Contact Us

Do you have Any Further Questions? Contact us below.

Let's Talk Marketing Strategy

Send us a message with your custom lead generation sales funnel query.

Our team members will be delighted to speak to you.

0151 314 7730

co*****@*************el.website

    Leave A Message